http://www.businessweek.com/technology/content/aug2009/tc20090823_834450.htm a number of reports lately about the fact that the main site number of twitter apps will allow for geotagging of tweets. Interesting stuff – but how happy would you be to have your tweets tagged? Recently we interviewed a young Colombian who spoke about how Tweets in Colombia had been used to trace [...]
Twitter goes Geo
November 23rd, 2009 · No Comments
Tags: Uncategorized
OPEN WARFARE? – Social Networks, moral panics and media battles
October 1st, 2009 · No Comments
Two quick images from the past 24 hours which say a lot about the on-going battles between between traditional and new media companies and within social network giants of Facebook and Orkut. The first comes from the front page of today’s Sun newspaper in the UK. I don’t have exact figures on the differing user/purchaser [...]
Tags: Uncategorized
Corinthians join the Cruisers
September 30th, 2009 · No Comments
Having been to the local derby between Sao Paulo and Corinthians on Sunday I was interested to see that the Timão as they are known (Corinthians for the uninitiated) are just one of a number of Brazilian brands and organisations that are joining the specialist cruise holiday market. Specialist cruises may not be especially new [...]
Tags: Uncategorized
Nova Lima
February 11th, 2009 · No Comments
We’ve been busy in Peru for the past few weeks looking at some of the social and cultural trends in Lima and beyond. We are in the process of creating a micro-site with more detail on the New Peruvian Consumer, interviews with young Limeñas and a host of visual images from around the city. The [...]
Tags: Consumers · Social · Trends
Young Lives : Vidas Jovens
December 22nd, 2008 · 2 Comments
TWRAmericas have recently completed a major study of Trends among young consumers (ages 15-19) in Brasil across various cities and with youth of a variety of ages. The study looked at a range of issues inclusing young peoples values and influences, the role that media and new technologies play in their lives, as well as [...]
Tags: Advertising · Brands · Consumers · Marketing · Media · Social · Technology · Trends
Brazilian football fans – the Pay per View League
December 22nd, 2008 · No Comments
Brazilians seem to love questionnaires quant studies with football fans almost as much as the game itself. Recently the members of the Club of 13 (major teams) had access to the first survey conducted among viewers of pay-per-view of the Campeonato Brasileiro. The figures, presented by Globosat will be used as a reference for the [...]
Tags: Consumers · Media · Sport
NBC 08 Senac, Sao Paulo
October 26th, 2008 · 1 Comment
Some shots from the NBC 08 event at SENAC, Sao Paulo Huge thanks to Victor at comlimão discussion group on stage – Tuesday – presentation 1 presentation 2 presentation 3
Tags: Brands · Consumers · Marketing · Media · Trends · Youth









