Nothing to Play … at Shopping Iguatemi
March 18th, 2009 · No Comments
Tags: Consumers · Media · Technology
Brazilian housekeepers and domestic purchase decisions
May 19th, 2008 · No Comments
Rather unsurprisingly, we thought, research has shown that domestic workers play an important role in the domestic shopping decisions in Brazilian homes. What was of more interest was the process of swapping tips and ideas amongst domestics and between the workers and their patrons, both directly about products but also where to purchase at the [...]
Tags: Consumers
Pão de Açúcar goes greener
April 4th, 2008 · No Comments
On the continuing ‘green’ turn in the Brazilian market, the latest to joing the trend are the supermarket chain Pão de Açúcar (Sugar Loaf). According to MundodeMarketing this week that they are to invest more in their own label range of organic products but also that they will build a 1600m² store in the interior [...]
Tags: Consumers · Environment · Trends









