Sao Paulo Sebo’s and The Long Tail theory – a couple of personal observations… http://bit.ly/bk2a1t

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I have spent some time looking through the Mosaic material from Serasa Experian, which is an attempt to create a segmentation study of the Brasilian consumer.  Mosaic crosses IBGE census data with material generated in the annual research into the Brazilian Household. the final study comes up with 10 different groups in 39 different consumer [...]

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Wonderful BBC Radio programme about changing consumer trends and impact on popular culture …. pull me a pint …http://bit.ly/cF7meN

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micro thought: just passed a guy living on street here in SP. I admired him. Romantic vision of freedom in vagrancy in material poverty???

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wow…this might be interesting. Will take a quick look and then might have something to say about.

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Have just been reading this article which was the most read piece on Meio and Mensagem site last week… interesting reading. I love any empirical data about social networks for its ability to spark debate and hate it in equal measure for providing data which is often created in a quantitative format which belies explanation… [...]

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Help! PLEASE…Por favor amigos e inimigos conhece brasileiros (as) que gosta de futebol? Mande o link… http://bit.ly/cQZfS2

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finally finding some time to play with wordpress and its plugins

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http://bit.ly/aocVjB – good think piece – needs some ingestion time – Social Media and Ecology of Information from Pew Study

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